Cornelius Kobina Akafia

Emerging Public Relations & Communications Specialist

About

Dynamic Public Relations Management student with a unique blend of communications, IT support, and sales expertise. Proven ability to enhance brand visibility through targeted strategies, deliver exceptional customer service, and provide technical solutions. Eager to apply strong research, problem-solving, and collaborative skills to contribute to impactful organizational communications and achieve strategic objectives.

Work Experience

Intern

Institute of Brands Narrative Analysis (IBNA)

Jan 2024 - Dec 2024

Accra, Greater Accra Region, GH

Supported departmental operations and brand narrative development through administrative, research, and collaborative project contributions.

  • Managed daily administrative and operational tasks, supporting departmental goals and improving workflow efficiency by an estimated 10%.
  • Conducted comprehensive research and data compilation for over 5 key projects, preparing detailed reports and presentations that informed strategic decision-making.
  • Collaborated effectively with team members on multiple projects, contributing to the successful development and execution of brand narrative strategies.

IT Support National Service Personnel

University of Professional Studies, Accra (UPSA)

Sep 2023 - Aug 2024

Accra, Greater Accra Region, GH

Provided critical technical and audio-visual support to students and faculty, ensuring seamless institutional operations and enhanced learning environments.

  • Provided essential technical support to hundreds of students, efficiently resolving institutional email account issues and maintaining a 95% resolution rate for common queries.
  • Conducted proactive maintenance and repair of IT equipment across numerous lecture halls, ensuring optimal functionality for over 50 teaching and learning sessions annually.
  • Managed Audio-Visual Unit setup and troubleshooting for microphones and audio systems, successfully facilitating smooth execution of over 30 lectures and university events.

Sales Representative

SIC Life Mall

Jan 2019 - Dec 2019

Tema, Greater Accra Region, GH

Drove product promotion and enhanced customer satisfaction through targeted sales strategies and personalized service.

  • Executed targeted advertising and in-store marketing strategies, significantly increasing company product visibility and customer engagement by an estimated 15%.
  • Provided personalized product information and recommendations to customers, which led to a marked increase in customer satisfaction scores by over 10%.
  • Delivered prompt service and ensured timely supply of goods, directly contributing to enhanced customer loyalty and a 5% reduction in customer complaints.

Sales Representative

Prudential Life Insurance

Jan 2018 - Dec 2019

Tema, Greater Accra Region, GH

Engaged clients to promote insurance policies, built strong relationships, and guided them through enrollment to increase policy subscriptions.

  • Engaged potential clients to effectively promote and explain diverse insurance policies, successfully tailoring solutions to individual needs and exceeding monthly sales targets by an average of 10%.
  • Cultivated strong customer relationships, generating qualified leads that contributed to a notable increase in policy subscriptions by over 10% within the tenure.
  • Guided clients comprehensively through the enrollment process, ensuring full understanding of policy terms and benefits, which enhanced client trust and reduced post-sale inquiries by an estimated 20%.

Education

Public Relations Management

University of Professional Studies, Accra (UPSA)

Sep 2022 - Jun 2025

Accra, Greater Accra Region, GH

Languages

English

Skills

Public Relations & Communications

  • Media Relations
  • Public Relations Strategy
  • Media & Digital Communication
  • Storytelling
  • Brand Development
  • Communication Skills
  • Content Creation
  • Campaign Management

Technical Support & IT

  • IT Equipment Maintenance
  • Technical Troubleshooting
  • Audio-Visual Systems
  • Email Account Management
  • Help Desk Support

Sales & Customer Relations

  • Customer Service
  • Targeted Advertising
  • In-store Marketing
  • Client Engagement
  • Lead Generation
  • Relationship Management
  • Product Promotion
  • Policy Sales

Research & Administration

  • Data Handling
  • Research & Analysis
  • Report Preparation
  • Administrative Support
  • Operational Tasks
  • Project Collaboration
  • Workflow Optimization

Core Competencies

  • Problem Solving
  • Attention to Detail
  • Team Collaboration
  • Stakeholder Engagement
  • Adaptability
  • Continuous Learning
  • Networking

Interests

Professional Development

  • Networking
  • Continuous Learning
  • Industry Trends
  • Public Speaking